I have long been curious about the amount of purchasing power that dads have. How much do they spend on their kids and how much influence do they have on consumer purchases within the home? Conventional wisdom would suggest a dad’s influence was quite low but a new report called the Dadindex suggests otherwise.
As a holiday destination, Morocco has a huge amount to offer. I was first inspired to visit in slightly odd circumstances. I saw a music video that had been filmed in the sandy, desert environment in the south of Morocco. It looked so amazing I declared that one day I would pay the country a